Barbera is particularly celebrated in the regions of Asti and Alba in Piedmont. These areas are like the Hollywood of Barbera – if grapes could have a red carpet, this is where they’d walk it. The majority of Barbera wines are varietals, meaning they're made from a single Barbera grape variety. This singular focus brings out the best in Barbera, making it a versatile choice for any occasion.
When you’re out with friends, maybe feeling a tad overwhelmed by an extensive wine list, just remember this: you can never go wrong with Barbera. It’s like finding the perfect outfit that looks good no matter the occasion.

So what is it that makes Barbera stand out? It's all in the balance. Barbera is high in acidity but low in tannins, which means it develops its flavors more quickly than other wines. This unique trait makes Barbera a delightful choice as a young wine – she's vibrant, fruit-forward, and oh-so-drinkable.

When it comes to Barbera in winemaking, it's a bit like choosing your adventure– no matter which path you take, the destination is pure deliciousness. Winemakers love playing around with Barbera. Some ferment or mature it in oak barrels, which brings out richer fruit and spice notes like dark cherry and clove. Others prefer stainless steel tanks, keeping the wine's natural tart and fruity profile intact.